Goes Live Goes Live



FlyLocal.Org Goes Live

There are certain days where you feel like you’ve been gifted a special seed. An idea, an insight or just a flash or brillance – maybe you don’t even know what to make of it yet.  What you choose to do with that tiny dot of life is up to you – cultivate it and reap it’s fruits or perhaps discard it for another.  If you decide to plant that seed, maybe someday it will pop up out of the soil, vibrant green with tiny leaflets reaching for the sun.

Today is that day for Fly Local. With the website live and the original trailer nearing completion, it’s with much excitement and gratitude that I write this post.  Do me a favor and check out the site, drop me a comment or an email with your thoughts. The goal is Fly Local? Incite an aviation renaissance and get people flying again!

ARAN.IO Goes Bulletproof

ARAN.IO Goes Bulletproof

A much lengthier blog post to follow, but I am ecstatic to announce that ARAN.IO is the latest recruit of the team over at Bulletproof.  The opportunity to collaborate with some truly high performance humans and create content under the Bulletproof banner is mind blowing.

For now, here’s a quick recipe for Bulletproof Coffee. If you drink coffee and it’s not Bulletproof, you are missing out on huge performance gains and mental clarity. Living in brain fog sucks, I was there for years and didn’t know it. A few cups of this stuff is like putting on a pair of glasses for the first time…you didn’t even know that kind of detail existed! Bulletproof-Dove-Logo


ALiAS Breakdown: Daytona Supercross

ALiAS Breakdown: Daytona Supercross

Touting a 70 year running history in one of the greatest motorcycle spectacles on earth, Daytona Beach bike week is an institution. And in fitting form, the Daytona Supercross brings the excitement of the week to a head, inside of the Daytona 500 oval in what is the most unique round on the entire circuit.From Superbike paddocks to it’s outdoor flair, Daytona marks a pivotal point in not only the Supercross season but the racing year on a whole. While the weather plays a huge factor, success at Daytona demonstrates a riders ability to make the switch from Supercross to Outdoo…Outdoor Supercross.  We even spotted ALiAS’ own Justin Bogle on the opposite coast mid-week, getting in laps on the Pro track at Pala Raceway (Pala, Calif) and taking advantage of heavy rains in the West for some much-needed time in the sandy chop that he’d find inside the Daytona Oval.The ALiAS Breakdown is your chance to get in an inside look behind the scenes and inside the minds of your favorite ALiAS athletes. Each and every week our team will be working to bring you all exclusive news, interviews, photos and the inside scoop you won’t find anywhere else. Get closer to the action and inside your sport like never before. 


We could tell you how gnarly it is, but the real way to experience Daytona Supercross is up-close and personal.  ALiAS photographer Ryne Swanberg was hanging on the shutter this week scoring an inside look at the mud, sands, and sheer insanity that is Daytona SX.


The GEICO Honda Pits on fleek.


This is what the final moments look like before raceday practice. Goggles set and focus locked, there is no turning back now. Like the last clicks of a roller coaster towing up a giant drop, there is no turning back…so buckle up and enjoy the ride.


After watching his teammate Justin Bogle bang bars for a hard-fought second in heat 1, RJ Hampshire unleashed a monster holeshot and logged his first victory in his professional Supercross career. (Click here to see RJ’s upset win in the Amateur ranks at Monster Cup 2013) With a four-way battle brewing behind him, Hampshire kept his eye on the prize and carried home a big heat race win for ALiAS and the GEICO Honda team.


As a racer, this is the moment you realize it’s all worth it. The work, the broken bones, sleepless nights…all are small costs for the feeling of five thousand fingers hanging over the barrier to celebrate your first win.


Week in and week out, it’s guys like Eric Groendahl and Brady Keisel that keep the ALiAS dream alive. Battling their way through the LCQ, both missed the main by less than a few seconds and a couple positions. Backed by their own support, working on their own bikes and managing their privateer programs, mad props to the guys who live and breathe the sport of motocross.


Our man Justin Bogle is on a mission. Another week on the podium and another week on the grind for the ALiAS racer. He’s in prime championship position, finding back the inner-animal of all-out aggression in exchange for calculated, consistent movements. Until he finds himself out front he won’t be satisfied, and we look forward to seeing him bring the heat next week in Indianapolis.



Born from a passion for racing and all things motocross, ALiAS strives to set a new standard in mx products through innovation, function, quality, and design. In life, a series of small changes add up to huge differences in outcome. Your gear is the first line of defense and your connection to the outside world. From Daytona Supercross to your local starting gate, ALiAS helps you define your style with a supreme fit that moves with you. Check out for more info and stay tuned @aliasmx.

ALiAS Breakdown: Atlanta & the East Coast Featuring Brady Kiesel

ALiAS Breakdown: Atlanta & the East Coast Featuring Brady Kiesel

There is no place quite like the Georgia Dome in Atlanta.  Packed 70,000 strong with decks on decks of spectators ready to bring the noise make it one of the most intense and coveted rounds in the series. And this year, the Atlanta double-up will only allow last week’s unfinished business to play out in a big way at Atlanta II. This week, we recap the action and catch up with ALiAS’ Brady Kiesel as he discusses what it takes to make it happen as a professional supercross racer.  The ALiAS Breakdown is your chance to get in an inside look behind the scenes and inside the minds of your favorite ALiAS athletes. Each and every week our team will be working to bring you all exclusive news, interviews, photos and the inside scoop you won’t find anywhere else. Get closer to the action and inside your sport like never before. 



When you carry the #1 plate on your back, the world rests on your shoulders. After scoring another podium finish and putting ALiAS back on the box, a casual onlooker could see the disappointment in Justin Bogle’s face.  Captaining the 250 East SX squad for GEICO Honda, anything other than 1st means there’s room for improvement when you’re the champ.  “I’m slightly frustrated but it’s good getting back on the podium,” Bogle said. “I got a decent start in the main and was right up front there. I rode as hard as I could and managed to get around Davalos after a few attempts. At that point I finally felt like I was getting into a good rhythm for the first time all day. “Then I started struggling with my breathing for some reason. It got really bad at the end and I got passed by Jeremy and Marvin in the last few laps.”



Take a good look at this number, you’ll want to remember it. It belongs to Southern California’s Brady Kiesel, an East SX privateer who’s no stranger to the podium and on a steady progression through the pro ranks. With 7 amateur national championships, a rookie season #70 to his credit and nearly 2 decades of racing experience under his belt, night show performances like the one he threw down at Atlanta 1 are bound to keep him on the factory short-list. “I felt good about Atlanta. I came into the weeekend knowing what I needed to do. I was good in the heat but Musquin got me on the last couple corners so I had to go to the LCQ. Good start, I got around Audette in that first section and just rode smooth in 2nd. I could have tried to hang with Rodriguez but I wanted to maintain a comfortable pace and save energy for the main…where I got a terrible start. I was around 18th so I had worked past a few guys midrace; I passed DeCotis and started chasing down 2 guys in front of me (Dakota Alix and Kyle Peters) but ran out of time and ended up 15th. I think it was a good building block for Atlanta II with more confidence and knowing I can run right there with those guys.”



The level of competition on East and West coast is more stacked than we’ve ever seen it, but the dynamics of the East coast lineup make it even more intense for privateers trying to lock down a coveted spot. “It’s crazy. On the west coast you got your factory guys, a bunch of really gnarly dudes that are super fast and then a lot of other guys that are a little farther off the pace behind them. On the East though, you have all of the factory guys plus privateers that haven’t had a shot at a factory ride yet but are still really fast like Jace Owen, Nick Gaines and Dakota Alix. I think anyone that makes the main on the East coast is a hitter. To get inside the top 10, it just depends who puts in the work during the week and gets the start on race day. Like, when I get a start I know that I can finish inside the Top 10. And same for the guys behind me, it’s just a matter of who can start good and stay on two wheels!”


Mental fortitude, the ability to focus and stay mentally strong is a key to Supercross racing. With just a few hours to dial in the track, racers also have to block out thousands of cheering fans and 19 other racers gunning for the #1 spot. “Honestly, I think Supercross is almost 90% mental. Last year I came into Dallas SX and broke my jaw really bad. When I went into the race I wasn’t really mentally there and it bit me in the ass. For me personally, I struggle in practice on race day. I’ll go out in practice and qualify terribly, but when it’s the night show my mindset is completely different, I guess it’s what I feed off of. Something clicks when I get into the night show, I loosen up, my mind clears and I start riding like a different person. I am working on that and starts right now, instead of starting from the back in 18th or 19th and working my way up I want to be up front early. It makes all the difference in the world – you can get the worst start and only make up a few positions because the guys are so fast. But if you were to get a top 5 start…it’s much easier to hold someone off than it is to pass someone so you get the start, settle into your pace and finish the race there instead of getting a bad start and working forward.”


Supercross is a brutal exercise in battling the highs and lows, soaking in the success and riding the wave as long as possible, also using failure when it comes to fuel the fire for the next face. “What keeps me coming back is me knowing that I have the potential if I have the sustainability in my program. I feel like I have always been right there with those guys; I am as good if not better. And I’m not saying it like “I’m better” I’m just saying I know that I can be there with that top tier of dudes. I put in the work throughout the off-season and I’m just going to keep chipping away at it, getting better every week. I want to see non-stop progression. I want to build off of last weekend and have a better weekend this weekend. And after this weekend, I want to have a better weekend next weekend. Top 15 last week means 15th this week isn’t good enough, I want to do better, take that into the outdoors and keep continually progressing.”



It wouldn’t be right to send of this week’s ALiAS breakdown without a shout out to RJ Hampshire. Locking down a 9th in the main at Atlanta 1, he’s becoming known in the supercross world for his insane style and aggressive, no-BS approach to getting to the front of the pack by whatever means neccessary. Tough as nails, funny as hell and one of the most talented athletes coming up through the circuit, w’re proud to help RJ along this journey to Supercross stardom.

Additional Images //



ALiAS Breakdown: Anaheim 3

The ALiAS Breakdown is your chance to get in an inside look behind the scenes and inside the minds of your favorite ALiAS athletes. Each and every week our team will be working to bring you all exclusive news, interviews, photos and the inside scoop you won’t find anywhere else. Get closer to the action and inside your sport like never before. The 3rd round in Anaheim at Angel Field brought ALiAS rider Matt Bisceglia to the forefront while battling with the toughest Anaheim layout of the season. Meanwhile, Malcolm Stewart looked to keep the ball rolling on his win at Oakland.

All eyes on Matty B: The A2 Neon Yellow / Neon Orange kit made him easy to spot while ripping this flawless holeshot in the main event.


After a head injury at Anaheim 2 left Matt Bisceglia sidelined for nearly 2 weeks, the pressure was on to stay in the hunt and return to the action with a vengeance.  The elevated, BMX-style starting gate meant that a bad start would make for an incredibly difficult main event, but Bisceglia had his eye on the prize. “I couldn’t ask for much more from Matt Bisceglia last night.  After taking two weeks off with his hard wreck he had from A2, Matt still came in showing where he belongs with two holeshots and pushed the pace up front in the main. Great work Matt!”, his trainer Tyler Kalisiak commented immediately after the main. With 45,000 fans on their feet and the pyrotechnics blazing, Matt ripped an monster holeshot, ripping out of the gate holding a tight inside while carrying an insane amount of momentum, feet on the pegs as he dropped into the deep outside rut in Corner Two.  After logging nearly 6 laps and encountering a red flag, full restart, he finished strong with a 5th in the restart-Main and let his competitors know he’s back in business. 


It’s no secret that ALiAS / GEICO Honda rider Malcolm Stewart is on the grind right now.  Steadily, he stalked his way from tough luck at Anaheim 1 all the way to the top of the podium in Oakland. Drawing inspiration from his older brother James, it’s clear Malcolm is riding inspired and coming into his own as a championship contender. Malcolm topped the practice lap times for almost the entire session, setting a blistering pace on the most technical Anaheim layout we’ve seen yet. Lining up against 250 West points leader Cooper Webb, it was Bisceglia with the holeshot followed by Stewart and Webb.  In a bar-to-bar dragrace against his teammate, Stewart pulled into the lead and took the checkers in 250SX Heat 1.  Amidst the chaos of the main, he managed to walk away with a 17th, scoring 4 points but walking away unscathed and ready for another week of Monster Energy Supercross. 
Jake Canada’s tip-toein’ in his A2 Orange/Navy kit, topped off with some freshie orange Tech 10’s.


From our ALiAS-supported GEICO Honda team to our youngest, most passionate racers, we are all one team.  Keep us posted on your progress by tagging @aliasmx and #aliasmx on Instagram, Twitter, Facebook and let us know where your ALiAS gear takes you.  Each week we’ll be featuring up and coming athletes that are out living the ALiAS life and taking their abilities to new levels! 

ALiAS Breakdown: Anaheim 2


The ALiAS Breakdown is your chance to get in a inside look behind the scenes and inside the minds of your favorite ALiAS athletes. Each and every week our team will be working to bring you all exclusive news, interviews, photos and the inside scoop you won’t find anywhere else. Get closer to the action and inside your sport like never before. This week, we take a look at Anaheim 2, Round 3 of the Monster Energy Supercross series as well as AL highlights from the Grand Rapids Arenacross. 

Rise and Grind

Supercross is a continuous grind from Monster Cup to Las Vegas Supercross.  Week in and week out, riders, mechanics, team managers, technicians, construction crews, track workers, media personell and more migrate around the country in chase of the Supercross championship. Saturday mornings start early – it’s often in the predawn hours that the first team personell show up, and usually the time track crews are putting the final touches on their weekly masterpiece.


By 9:30am Angel Stadium was a hive of action. GEICO Honda riders Malcolm Stewart and Matt Bisceglia start their day early; And with sleeves of freshly minted gear waiting for them upon arrival. For A2, we set them up with the ALIAS A2 Kit in Navy/Orange for practice and Neon Orange / Yellow for the night show.  An ultra-clean design aesthetic and bright colors you can’t miss on the line make neons the perfect colorways for Monster Energy Supercross.

Malcolm Stewart Climbs the Ranks


Malcolm Stewart showed up to Anaheim 2 ready to do work. On the heels of a 2nd overall at Phoenix, the younger Stewart is dialing in his ascent to the top of the class. “It was a clean day from start to finish. The biggest accomplishment tonight for me was that I went straight from my heat race to qualifying for the main event” Malcolm told the GEICO team after the race.  For Stewart, finding the balance between all-out speed and a sustainable race pace for the grueling 20 lap main has been the key.  When your heart rate is pumping at 220 beats per minute with 60,000 fans cheering you on, keeping the body and the mind cool are keys to seeing it through to the checkered flag.


Tough Breaks for Matty B

“The track was insane – I went out on the track walk and checked the whoops…they were gnarly. The entire team had been busting their butts this week on whoops just like this, everyone was confident and upbeat coming into the day. Matt dialed up the intensity all week in preparation for A2 so it was a bummer to see his day cut short with a crash in practice. But that’s the secret to Supercross; Get ready because in a split second, your plans can change. Matty’s been killing whoops this size all week before most of us are eating breakfast but just like that, a weird kick and the next thing you know it’s game over for the night. Manage the lows, ride the highs.  That’s how racers start turning decent results into championship chases.” After the crash he said, “Yeah, it’s a tough deal, I’m bummed. I want to be out there racing with these guys but there’s not much I can do right now besides move forward and see what happens.”


AMSOIL Arenacross Triple Threat

It was a big weekend in Arenacross for ALiAS team riders Steven Mages and Willy Browning. The pair of Ohio KTM pilots showed up ready for Round 2 in Grand Rapids, Michigan putting ALiAS on the box with Mages pulling in a 2nd overall and Browning knocking out a 3rd.  On Arenacross, Bruce explained, “It’s cool watching the guys come up through Arenacross because it’s a totally different style of racing and makes these guys better racers moving into Supercross.  Just look at Bowers, dude is insane and definitely learned how to battle in the Arenacross ranks.”

Our man Jordon Smith has been on a mission to Supercross and under the new rules, is working his way up through the Arenacross series and carrying the torch for GEICO Honda.  Although not where he expects to finish, he found momentum late in the night, rallying for an 11th-place finish overall in the mains..  After a heat race fall he was forced to make his way into the main events through the last chance qualifier. The chaos of AX caught him on Main #1, logging a 14th but quickly rebounding in the Moto 2 and locking down a 6th place finish for 11th on the evening. “The results may not reflect it but I’m still gaining experience out here. That’s the main reason I’m out here racing right now. I want to get as much experience as I possibly can before I get my license.This weekend was a little bit better in my opinion”. With an eye on the prize, we look forward to watching Jordon’s ascent through the ranks and onto the big stage of Supercross action.

Next Week

The Monster Energy Supercross series pushes on to O.Co Stadium in Oakland, California. Bisceglia looks to rebound from a tough break at A2 while his teammate Malcolm Stewart looks to take hold of a victory that’s well within his grasp. Check back next week for the Oakland edition of the ALiAS Breakdown to find out what’s happening behind the scenes in the world of ALiAS.